We align brands with millennials 

Novel encourages positive and sustainable growth through the creative energy of future generations. Tomorrow understood today. 

To achieve this, we offer you three kinds of services:


Consultancy

Without meaning things fall apart. We search in-depth for reasons, the primal drives of subculture and organisations. The bigger picture. Through trend research, think tanks and focus groups we are able to offer you a high level millennial strategy - or concept - that will have a positive influence on any organisation now and in its next steps.

Campaigns

We connect your products with the audiences and social groups you seek. By creating the right message, directed in the right place with strong understanding of brand identities, visual culture and the media landscape. We break through the media barrier, organise events, cultivate content and create strong impact.

Networks

Get involved with a growing network of opinion leaders, influencers, ambassadors, writers and artists. Nothing is more important than people and they trust us to honour their perspectives. We reach out to millennial brands openly to explore mutual understanding and combine social groups for both short term and long term engagement.

Explore our cases, our articles, our people and please get in touch for a meeting of minds.


CASES

Novel works for leading brands and social enterprises.

Idfa-1

IDFA

IDFA is an international documentary film festival that takes place each November in Amsterdam…

Ssba

Stadsschouwburg Amsterdam - SSBA Salon

Stadsschouwburg Amsterdam is the foremost theatre of the Netherlands, boasting the…

Opening_Off_15Maart2016_By_Desirévandenberg_9673

Dutch National Opera - Opera Forward Festival

Dutch National Opera creates and performs dramatic musical art, focusing on quality, diversity…

Screen-Shot-2017-05-23-At-18.24.15

Rabobank Amsterdam

As a cooperative bank, Rabobank Amsterdam supports Amsterdam &Co in building a community of…


MAGAZINE

Novel sees openly, questioning the conventional answers.

Eugene

Novel interviewt: Eugène Sutorius

In het hedendaags onderwijs is verbazend weinig ruimte voor persoonsontwikkeling, vond Eugène…

Anne-Breure

The YoungWise: Anne Breure (1988)

Als artistiek directeur bij Het Veem Huis voor Performance is Anne Breure een veelbelovend jong…

Leoniebos_Thisworks

De drie eigenschappen van jonge zelfstandigen

Het aantal zelfstandigen in Nederland groeit gestaag, en met name jonge, beginnende…

Ali-Niknam

The YoungWise: Ali Niknam (1981)

De 35-jarige IT-nerd Ali Niknam wil met zijn ‘bank of the free’ de wereld van bankieren…


WE SHOULD TALK IN PERSON

Leave your number or drop us a line

FOR BUSINESS INQUIRIES

Maurice Seleky
maurice@novelworks.nl
+31 614996981


NOVEL OFFICE

ADDRESS

Beulingstraat 10
1017 BA Amsterdam

PHONE

+31 20 214 66 14